Tag Archive | david gaughran

Who’s Afraid of Very Cheap Books?

Here is David Gaughran’s view on cheap ebook pricing.

I definitely think it has it’s place, whether you use it for a new book or keep your first book in your book series permanently on sale, I think those are fine marketing strategies. I would not, however, discount all of my books. I think it does give the impression that the story is not worth it. But then again, I don’t think selling a ebook for over $6 is reasonable, either. They do take money and time to make, of course, but sharing an electronic file is the least inexpensive way to share your stories and the price should reflect that.

Who’s Afraid of Very Cheap Books? | David Gaughran.

The Author Exploitation Business | David Gaughran

Wow, more vanity presses to avoid. The list keeps getting longer. Makes me feel better about the services I offer writers.

The Author Exploitation Business | David Gaughran.

A List of Things Scott Turow Doesn’t Care About

Another good article by David Gaughran. I don’t know much about the Author’s Guild but they don’t seem like an organization I would want to be a part of. That’s too bad. They sound like they have a lot of money to help us writers and authors, they don’t seem to be good advocates.

A List of Things Scott Turow Doesn’t Care About.

 

Vanity Press Naughty list

More wise words for those looking to self-publish. Buyer beware!

David Gaughran

blogpicThere seems to be a view in certain self-congratulatory circles that publishers have finally got to grips with the digital revolution, that they have weathered the fiercest part of the storm, and that they are well-placed now not just to survive, but to thrive.

There are innumerable problems with that view, of course, but today I’d like to focus on one core truth of this brave new world that publishers have failed to grasp.

Namely, there are only two essential components to publishing in the digital era: the writer and the reader.

All of the old middlemen – agents, publishers, distributors, retailers – have to justify their cut, as the writer can now bypass them and go direct to readers. The only middlemen (IMO) currently making a compelling case for their cut are retailers. Self-publishers are more than happy to fork over 30% to Amazon to access their ever-expanding customer base.

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