Menna Azzollini wrote this post about why authors shouldn’t use social media. I agree with some of the things she is saying. I don’t think social media is the greatest place to sell books, but I think it’s a good place to make connections to readers and writers and a place authors can support each other. Yes, you putting yourself out there might not get a lot of attention, but if you are supporting other authors and they are supporting you, then your reach gets a little wider 🙂
I also agree that it’s not good to spend too much time on social media. I set up my website posts to go to FB, Lk’d-in, and twitter so one thing I do goes to 4 places! I “like” and post other author’s posts to twitter and facebook, which doesn’t take much time, either.
I do like her list of other marketing options.
What do you think about social media for authors?
Source: Why Authors Should Not Use Social Media | TCK Publishing
Laurence O’Brien of BooksGoSocial reminds us how to create good book description copy – one of the key elements to book marketing.
Step One: Watch this short 1 minute 21 seconds video. Step Two: Use strong active verbs instead of passive ones. If you’re describing a romance novel, for example, use words like: hot, steamy, spicy, scorching, passionate, burning. Use of…
Source: Fast Track Guide To Fixing Your Book Description | BooksGoSocial Resources
There is still time to enter the 2018
Readers’ Favorite Book Award Contest
Only 3 days left to enter your book – FINAL DEADLINE
Enter your manuscript, published or unpublished book, eBook, audiobook, comic book, poetry book or short story. We offer 4 award levels in each of our 140+ categories, allowing you to only compete against books in your particular genre for a more fair and accurate contest, giving you the greatest chance of becoming an award-winning author!
- Chance to win one of $50,000 in free prizes just for entering.
- Chance to have your book made into a movie or TV show.
- Chance to be published by an award winning traditional publisher.
- Chance to be represented by a leading author marketing and PR firm.
- Chance to be represented by a leading literary management company.
- More features including a book review, award ceremony, and publicity.
When you enter, you automatically get a free review that they post for you on facebook, twitter, google+, Barnes & Nobel, Instagram and Pinterest. They also ask the reviewer to put it on their personal Goodreads account (if they have an account there) and you are able to put excerpts on your Amazon author central page (Amazon won’t let them post a review).
I entered my second Agnes Kelly Series book “Narrow Escape in Norway” this year and already received a 5 Star review! I won’t know if I’ve won anything until September.
“…This story is for all those readers who enjoy suspense, mystery, and adventure. I like the way the author creates secrecy and intrigue around the disappearance of Agnes’ father and pulls readers in to learn what exactly has happened to him. The fluidity in writing gives a good pace and movement to the story and the adventure, suspense, and laughs make the book fascinating to young readers. There is a sense of excitement and curiosity that builds up while trying to find out about Agnes’ father, which will keep readers glued to the book till the very last page. I am sure that, like me, young readers will be waiting for the next book.”
~ Mamta Madhavan
This is a post on ALLi (Alliance of Independent Authors) by Jyolsna Ramacham dran that every author should read. It’s is a step-by-step process of how to pick your best key words on Amazon using Google keyword planner and Amazon’s search engine and how to use those words in your title, subtitle and description (or “About” section on Amazon). Plus she gives you a few “ideas on sales conversion.
Great post, Jyolsna!
“Here’s a handy checklist of pointers to help you optimise your book’s visibility on Amazon – make sure you’re not missing out on any of these valuable tips to help you make your book more discoverable and to sell more books!”…
Source: 6 Top Tips for SEO on Amazon | Alliance of Independent Authors: Self-Publishing Advice Center
Where Publishing Dreams Become Reality
Very important information from Valerie Biel and her wonderful writer’s blog about book contests. It’s a must read or listen to (youtube video/voiceover) for any author thinking of entering any contest.
Award contests can be a good way to promote and market yourself and your work!
At the University of Wisconsin Writers’ Institute in April of 2018, I presented a session called “The Winner’s Circle: Are Writing Contests Worth the Fees?”. I discussed the ways to check if a contest is reputable, which ones are good to enter, and what to do if you win. Later, I took my PowerPoint and narrated it before uploading it to YouTube. You can watch it here.
Source: Shady Writing Contest Rules – from the ALA? | Valerie Biel
Were Publishing Dreams Become Reality
The ongoing debate goes on – and for good reason. Like everything in life, the book market changes and so do the companies that service that market.
In the post link below, David Kudler explains various reason to go the free route and various reasons not to. As with most things, it really depends on what works for you at this moment in time. He also explains how to get Amazon to set your book for free, even though they don’t want to. But I wouldn’t go to that effort unless you’re going with perma-free. If you want free on Amazon and you’re not part of their Select program – just do an Amazon giveaway.
Personally, I think the perma-free thing only works if you have A LOT of good reviews for the first book in a book series before you even set it at FREE. (How much is A LOT? – not sure there is a magic number. How many reviews would it take you to pick up a book from an author you didn’t know?)
There are so many ways for readers to get books for free now a days, a free book from a completely unknown (and unread – if you don’t have many reviews) does very little to make a shopper click that button and pick up your book.
That is not to say free for a week or free for a day or book giveaways aren’t a good thing. I think short-term giveaways associated with some other promotion you might be doing aimed at readers you know is a good idea. You do want to get more reviews. But keep in mind, just because you give a book away doesn’t mean you’ll get a review. I’ve given away a lot of books on Amazon and Goodreads and the Fussy Librarian but gotten very few reviews from those. Hopefully I’ve gotten a new reader or two. And it only takes one or two people who read your book to decide they like you and will tell others about you and your book to help get your name out there.
What you can do is set the price for the first book in a series (or a first book in a collection of books you have) at a lower price than the rest. If someone really wants to try your book, $.99 or $1.99 or maybe $2.99 isn’t going to stop them.
And remember, pricing also depends on the length of the book and the genre your book is in. So check out what other unknown authors are charging in your genre to help you decide what to do.
Source: To Free or Not to Free: Giving Away Your Ebook – The Book Designer