It’s always a good idea, and fun as well, to connect with our readers. It helps build a fan base and there is nothing better than a books fan. Word of mouth is a wonderful thing.
I like doing this at book events, but those only happen a few times a year. Tracy Weber gives us some good ideas about how to connect with readers even when you’re not in front of them at a book sale or signing. There are some good ideas for your reader’s e-newsletter. I know I’m going to use some of them.